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Wavy real human hair in ash blonde, close-up

Real Hair · Real Service · Straight to You

Real Hair Extensions
Made to Measure, Direct from Us.

Individually crafted for you, for salons and private clients, in tested high-end quality.

Customers across Europe trust us

In over 160 cities in 5 countries, and more every day.

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Hair Extensions made from 100% Real Hair, Made to Measure

Bondings, Tapes, Wefts and Clip-ins in 40 to 130 cm, from just 184,33 € for 40 cm and 100 g. Over 70 shades, payment also with Klarna, free shipping within Germany. Choose your method:

2 Phasen-Kur
💧 Empfohlene Pflege

2-phase treatment for your extensions

Styling spray that adds body and shine. Protects your hair extensions and keeps the real human hair soft and supple.

37,50 € Get yours now

Extra-long extensions: up to 130 cm

Every length from 40 to 130 cm in five-centimeter steps, made from 100 % human hair and custom-made for you. At a height of 1.65 m, 80 cm reaches about to your hips, 90 cm to your bottom, 100 cm to your thigh. Starting prices for Keratin Bondings, 100 g:

Guide: Extra Length Explained · Extensions for Your Wedding · All Lengths from 40 to 130 cm

Real customer reviews

What our customers say

★★★★★ 4.7 out of 24 Reviews
LH
Lea H. ★★★★★
19. Jul 2026

Top Haare. Gerne wieder 🙂

FS
Franziska S. ★★★★★
19. Jul 2026

Absolut empfehlenswert! Sehr freundlicher und engagierter Kundenservice mit extrem schneller Reaktionszeit. Das Team ist lösungsorientiert und außergewöhnlich zuvorkommend. Die Farbauswahl ist perfekt und die Haarqualität überzeugt ebenfalls. Ich bin rundum zufrieden!

K
Karischkalove ★★★★★
19. Jul 2026

Ich bin wirklich mehr als zufrieden! 🤍 Die Haare sind von oben bis unten richtig schön dick und werden nicht nach unten hin dünn, wie ich es leider schon bei vielen anderen Extensions erlebt habe. Sie fühlen sich unglaublich weich an und wirklich wie eigenes Haar, überhaupt nicht künstlich oder strohig. Besonders begeistert hat mich auch die App. Man findet sich super schnell zurecht, kann ganz entspannt bestellen und bekommt alle wichtigen Infos direkt angezeigt. Das macht den ganzen Bestellprozess total unkompliziert. Die Extensions lassen sich außerdem problemlos stylen, bleiben schön glänzend und sehen einfach total natürlich aus. Selbst nach dem Waschen fühlen sie sich noch hochwertig an und behalten ihre schöne Qualität. Für mich mit Abstand eine der besten Erfahrungen mit Echthaar-Extensions. Man merkt einfach, dass hier auf Qualität geachtet wird, sowohl bei den Haaren als auch beim gesamten Einkaufserlebnis. Ich werde definitiv wieder bestellen! 🫶

MZ
Mischa Z. ★★★★★
19. Jul 2026

Haare sind super schön und von guter Qualität.

TT
Traxler T. ★★★★★
19. Jul 2026

Ich habe kürzlich Haarverlängerungen ausprobiert und bin absolut begeistert von der Qualität der Haare! Die Strähnen sind seidig weich, lassen sich hervorragend stylen und fühlen sich ganz natürlich an. Die Anwendung war unkompliziert, und das Ergebnis übertrifft all meine Erwartungen. Die Haarverlängerungen bieten nicht nur voluminöses und langes Haar, sondern auch ein tolles Tragegefühl. Ich kann diese Haarverlängerungen jedem empfehlen, der auf der Suche nach natürlichem und hochwertigem Haar ist!

IP
Iris P. ★★★★★
19. Jul 2026

Ich bin absolut begeistert von meiner Erfahrung mit Echthaardirekt! Der Service ist einfach herausragend – so freundlich, schnell und zuverlässig, dass man sich direkt gut aufgehoben fühlt. Besonders beeindruckt hat mich die unglaublich kompetente und ehrliche Beratung. Man merkt sofort, dass hier echte Profis am Werk sind, die sich Zeit nehmen und individuell auf die Wünsche eingehen. Ich wurde über alle Systeme beraten und habe mich gefühlt wie ein VIP. Eine echte Prinzessin. Und die Qualität? Einfach unschlagbar! Die Haare fühlen sich unglaublich hochwertig an, sehen absolut natürlich aus und halten, was versprochen wird – das merkt man sofort. Ich habe mich rundum verstanden gefühlt und das Ergebnis hat meine Erwartungen sogar übertroffen! Mega Qualität, mega Beratung, mega Service – besser geht’s wirklich nicht. Absolute Empfehlung!

UL
Ute L. ★☆☆☆☆
12. Jul 2026

Ich kann die Firma nicht empfehlen. Hatte Longtapes bestellt und bekam normale Tapes. Nach Reklamation bekam ich ein schwarzes longtape und das bei blonden Haaren. Ich hatte dies in Strähnchenform bestellt bekam zwar zwei Farben aber nicht vermischt sondern wie dicke Balken geklebt. Nach Reklamation kam natürlich ein war alles in Ordnung geliefert, kein Umtausch möglich. Viel blabla

XX
XAViiNA X. ★☆☆☆☆
12. Jul 2026

Sehr enttäuschend. Freundlichkeit und Hilfe besteht nur bis zur abgeschlossenen Bestellung, danach interessiert es keinen mehr. Die Farben werden nicht wie dargestellt hergestellt. Die haare sehen in Ordnung aus, sind allerdings in den Längen trotz 80 % fülle nicht so wie beschrieben und trocken. Es gibt um einiges bessere Fimen.

GS
Gözde S. ★★★★★
24. May 2026

Mega App!

SB
S. B. ★★★★★
17. May 2026

Die Haare haben eine tolle Qualität und Farbe. Vielen Dank auch für die tolle Beratung, rundum zufrieden und weiterzuempfehlen.

PD
Petra D. ★★★★★
10. May 2026

Der Service ist spitze , gehen auf alle Wünsche ein ! Mein Fehler war , ich hätte welligere Tapes bestellen sollen , aber wurde sehr schnell mit Echt Haar Direkt einig , vielen lieben Dank nochmal ! Kann ich nur bestens weiterempfehlen!

A
Anja ★★★★★
10. May 2026

Ich trage die neuen Extensions jetzt seit fast zwei Wochen und bin wirklich begeistert. Die Haare sind sehr fein und weich, haben aber trotzdem eine wunderschöne Fülle. Außerdem lassen sie sich super stylen und auch die Spitzen sehen traumhaft aus. Ich musste die Farbe vor dem Einsetzen nur minimal dunkler färben – aber lieber so als andersherum. Beim nächsten Mal bestelle ich einfach eine Nuance dunkler. 😊 Besonders positiv finde ich auch, dass die Haare trotz häufiger Stylings mit dem GHD-Glätteisen ihre schöne Struktur behalten. Ich mache oft Locken und die Extensions sehen trotzdem toll aus. Der Kundenservice ist jederzeit erreichbar und sehr bemüht und freundlich. Die Art und Weise des Aufbaus der Seite und Auswahlmöglichkeiten finde ich grandios. Ich trage seit 20 Jahren Extensions und habe schon Haare von einigen renommierten Firmen getragen. Ich werde definitiv bald schon wieder bestellen und kann EchtHaar Direkt absolut weiterempfehlen. 💕

Biljana M.
Biljana M. ★★★★★
17. Apr 2026

Ich bin absolut begeistert von den Echthaar Direkt Extensions! Die Struktur ist wunderschön – super weich, natürlich und hochwertig. Die Farbe passt perfekt und sieht total echt aus. Besonders beeindruckt bin ich von der tollen Fülle, die den Haaren sofort mehr Volumen und Länge verleiht. Die Extensions lassen sich angenehm tragen und sehen einfach traumhaft aus. Klare Empfehlung für alle, die Wert auf Qualität und ein natürliches Ergebnis legen! Absolut zu empfehlen und der Kundenservice ist mega ❤️👍🏻

Naomi C.
Naomi C. ★★★★★
04. Apr 2026

Ich habe schon so viele Firmen mit Extensions ausprobiert (verzweifelt). Echthaardirekthat mich zum ersten Mal mit richtiger Qualität und professioneller verschiedener Auswahl also wirklich auf jede Haarstruktur individuell angepasst 😍😍😍 ich kann sie euch allen zu 10000% nur empfehlen!! Ich werde nie wieder für meine Kunden wo anders Extensions besorgen, nur noch bei Echthaardirekt!❤️❤️❤️

Michaela H.
Michaela H. ★★★★★
11. Feb 2026

Ich habe schon zweimal bestellt, traumhaft tolle Haare und Farben. Ich habe ca. 16 Jahre Extensions Erfahrung und kann nur sagen das die Haare Qualitativ wirklich sehr hochwertig sind. Preis-Leistung Top 👌🏻 Der Kundenservice ist 1a und sie halten was sie versprechen. Bei EchtHaar Direkt steht der Kunde an erster Stelle ❤️ Macht weiter so 🫶🏼

Michelle O.
Michelle O. ★★★★★
11. Feb 2026

Ich bin so positiv überrascht und möchte hier von ❤️-zen danke sagen. Der Kundenservice ist ein Traum, erfüllt jeden wunsch, man kann sich jederzeit melden und es wird auf alles eingegangen und noch dazu mit so einer großen freundlichkeit und herzlichkeit das ist nicht zu übertreffen. ich habe die bestellten haare dan spontan doch früher gebraucht aufgrund einer wichtigen einladung und es wurde alles möglich gemacht das die haare früher und pünktlich angekommen sind, das war ein wahnsinn 🥰 ich bin so happy mit den Haaren, ich hatte in 7 jahren noch nie eine so schöne und volle haarverlängerung in den händen 🥰 die Qualität der haare ist traumhaft 🙏🏻

NS
Nuray S. ★★★★★
15. Jan 2026

Ich kann nur mein größtes Lob aussprechen. War sehr lange auf der Suche und habe auch diverse Dienstleister ausprobiert. Ich kann nur sagen ECHTHAAR DIREKT sind die besten. Vielen Dank für die tollen Haare und euren netten Kundenservice.

Manuela O.
Manuela O. ★★★★★
08. Jan 2026

Ich möchte auf diesen Weg, EchtHaar Direkt mein größtes Lob aussprechen 🙏 Ich habe wirklich sehr lange nach den richtigen Echthaar Tressen für mich gesucht 🙏 dabei war mir die Struktur , Qualität und Farbe sehr wichtig ! Dann bin ich auf EchtHaar Direkt gestoßen, Gottseidank sag ich nur 🙏 Meine Suche hatte nämlich endlich ein Ende 😍 Der Kundenservice ist grandios , mega nett und geduldig , sodass ich genau das erhalten habe was ich mir vorgestellt habe 🙏 Ich könnte noch weiter schreiben aber eigentlich sagt ein Satz alles ! EchtHaar Direkt versteht 100 Prozent sein Handwerk ❣️ Dankeschön 🙏😊 🌹

kim M.
kim M. ★★★★★
18. Dec 2025

Der Servie war Mega! Es wird sich Zeit genommen die perfekten Haare, die zu einem passen zusammenzustellen, und einem wird wirklich rund um die Uhr geholfen wenn man noch Fragen oder Wünsche hat. Die Beratung von Team war top, speziellen Dank an Ferhat! Haare sind angekommen und wirklich Mega schön.

SK
Sabine K. ★★★★★
05. Dec 2025

Megaa Haare… super schöne Qualität… und einen super Service. 👍👍👍👍👍

SB
Selina B. ★★★★★
20. Oct 2025

Hab meine Haare vor paar Tagen bekommen und bin positiv überrascht. Die Längen sind voll und dick & es fühlt sich allgemein sehr hochwertig an. Vielen Dank! 🥰

Seda B.
Seda B. ★★★★★
12. Oct 2025

Ich bin Friseurmeisterin es ist wichtig, dass die Haare ihren eigenen Volumen haben und sich deinen natürlichen Haaren anpassen. Die Haare von Echthaar Direkt erfüllen diese Kriterien zu 100 % und deshalb steh ich dahinter und kann es weiterempfehlen. Auf Social Media zeige ich euch unter @MrsMrSea, was Leidenschaft und echte Veränderung bewirken können – vor allem, wenn’s um Haare geht!

FB
Fatima B. ★★★★★
08. Oct 2025

Sehr sehr nette Menschen, beste Qualität 👌 Weiter so!

Become part of our community
Connect with other customers, hairdressers and professionals in our Facebook group. Tips, inspiration and experiences all about human hair extensions.
Der Gruppe beitreten

Premium Hair Quality

Our premium hair extensions are made of 100 percent real human hair.

With a hair length ratio of 95 to 100 percent (premium quality), each strand contains virtually no shorter hairs.

The result is incomparable fullness and a luxurious quality that can be styled, colored and showcased anew.“

Wavy real human hair in golden blonde with an EchtHaar Direkt card

Examples of Our Customer Orders

Here you will find some examples from our customers’ orders that you can use as ideas or inspiration:

Model with real hair extensions

Quality
Trust the Professionals

Because your hair deserves nothing but the best.

What makes our Bonding, Tape-in, Weft & Clip-in Extensions special:

Hair extensions are not all the same. We focus on quality, responsibility and a wearing feel that is truly right. From the first touch to the last strand.

Various models of straight real-hair extensions

Naturally straight

Predominantly straight structure with natural movement.
Slight waves may appear after washing and can easily be smoothed out.

Wavy human hair in ash blonde with light highlights, close-up

Light waves

Soft, natural waves.
Depending on care and air drying, the wave intensity may vary.

Three bonded bundles of wavy human hair in ash blonde, pearl blonde and golden blonde

Normal waves

Clearly visible wave structure.
The waves may turn out stronger or softer after washing; styling affects the result.

Wavy human hair in dark brown, close-up

Strong Waves

Pronounced waves with lots of volume.
For an even result, we recommend styling with a diffuser or a light curl cream.

Strongly curly human hair in dark brown and light blonde side by side

Perms

Even, permanently reshaped structure.
Requires moisture care to maintain elasticity and softness.

Curly human hair in copper brown, close-up

Curls

Defined curls with natural bounce.
The curl structure unfolds especially well after washing and air drying.

Brunette model with real hair extensions

Reusable and long-lasting

With proper care, you can use our extensions multiple times. And for 1–2 years without loss of quality.

Product selection of various human hair extensions

Handpicked Premium Quality

Tested for visibly lively, full real hair and selected just for you.

Blonde model with extensions

Easy Care in Everyday Life

Our extensions can be cared for just like your own hair: washing, styling, coloring, living. No special products, no fuss.

Straight human hair with a gradient from dark blonde to ash blonde, with an EchtHaar Direkt label

Premium (95%-100% full ends)

Our Quality Promise

We work with the utmost care and value quality as well as fair conditions. Our real hair comes from carefully selected donors and is processed directly by us, with 1 to 3 donors per batch, to ensure consistent quality.

A Wide Range of Hair Density and Fullness

Premium (95 to 100 %) Ends almost completely filled, very full.

80 % End Fullness  Full ends, slight gradient toward the tips.

Standard (50%) Well-filled ends, natural hair look, ideal for blending.

Straight human hair in light ash blonde, view of the tips

80 % End Fullness (full ends)

Straight human hair in cool light blonde with evenly full tips

Standard (50% full ends)

Real Results.
Real Transformation.

Our hair extensions speak for themselves.
See the difference for yourself, just as our customers experience it:

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Real Hair.
Real People.
Real Values.

We specialize in genuine custom-made pieces. Every hair piece is individually crafted to the customer’s wishes.
At us, you will find exclusively individually crafted one-of-a-kind pieces, as unique as you are.
You decide for yourself on color, length, weight, structure and attachment method, everything is tailored exactly to you.

From Our Guide

Expert knowledge on extensions, methods, care & shade matching, free of charge and without registration.

📚 BONDINGS

Which strand thickness is the right one?

From 0.3 g Mini Bondings to 1.4 g Standard: which strength really suits your hair.

Read more →

📚 METHODS

Bondings vs Tape vs Tresses: which one is right for me?

Direct comparison of all 3 methods: wear time, installation time, suitability for fine hair & lifestyle.

Read more →

📚 THIN HAIR

Extensions for thin hair

Mini Bondings, Genius Weft & Seamless Clip-ins: the gentle methods for fine natural hair.

Read more →

📚 CARE

7 Care Tips for Maximum Longevity

4 months or 4 weeks, care makes the difference. Pro tips for Bondings, Tape & Wefts.

Read more →

📚 DENSITY

Hair Density Instead of Length

If your hair is only thinner rather than shorter: what helps and how many grams it takes.

Read more →

📚 SELECTION

Hair Topper, Wig or Ponytail?

Which option suits which problem, with size chart and measuring guide.

Read more →

📚 COLOUR

Finding the Right Colour

Why the screen lies and how you can determine your undertone in two minutes.

Read more →

📚 COSTS

How much does it cost? Go to the calculator

Set your combination and see the price instantly, with hair and salon work listed separately.

Read more →

Calculate first, then order

Three tools that make the decision easier for you before you put anything in your cart.

€

How much does it cost?

Set your combination and see the price instantly, with hair and salon work listed separately.

Try it →

↕

Which length suits you?

Set your height and see where 40, 50, 60 or 70 centimetres end on you.

Try it →

📍

Who can fit them for me?

Partner salons with a map and radius search, plus the methods they offer.

Try it →

Frequently asked questions about our real hair extensions

You’re not alone with your questions. Here you’ll find short, honest answers to what many want to know before buying. Don’t see your question? Feel free to contact us at any time contact us.

Which extension methods do you offer?

Bonding-Extensions
Flat Tip · K-Tip · I-Tip · V-Tip · U-Tip · Micro Ring · Nano Ring
Zu den Bonding-Extensions

Wefts
Machine Weft · Flat Weft · Genius Weft (very thin weft, good for fine hair) · Feather Weft · Butterfly Weft
View human hair Wefts

Tape Extensions
Normale Tapes · Mini Tapes · Invisible Mini Tapes · Invisible Tapes (unsichtbar) · Invisible Long Tapes · Double Side Tapes (doppelseitig) · Long Tapes
Zu den Tape-Extensions

Clip-in-Extensions
Normale Clip-ins · Invisible Clip-ins (unsichtbar) · Seamless Clip-ins (nahtlos) · U-Clip-ins
Zu den Clip-in-Extensions

Wigs & Hairpieces
Ponytails (regular and small) · Full wigs (Wigs) · Lace Closure · Lace Frontal · Topper (crown hairpiece)
View wigs and hairpieces

Raw hair
Unprocessed, without attachment – ideal for individual further processing.
View raw hair

Looking for something that isn't listed here? Write to us – we'll review your request individually.

Which lengths are available?

Any length from 40 to 130 cm, in 5 cm increments. We also make extra-long lengths from 100 cm.

As a rule of thumb for a height of about 1.65 m: 80 cm reaches your hips, 90 cm your bottom, 100 cm your thighs. Learn more on our Extensions Lengths page.

How many grams do I need?

That depends on your natural hair and the volume you want. The ponytail test helps: tie your hair into a ponytail and measure the circumference. Most people order 100 g, and more for lots of volume or extra length.

The table is in our guide How many grams of extensions do I need?

How do I find the right hair color?

On echthaardirekt.de/haarfarben you can see all available colors at a glance.

Real photos instead of color swatches. We regularly upload photos of real customer orders there – under different lighting conditions. That way you can see how a color looks on real hair, not just in studio lighting. It's worth checking back often.

Not sure? Message us on WhatsApp. We'll give you honest, personal advice – even if the right answer is: choose a different shade instead. ❤️

A color ring and color samples can be ordered in advance if you'd like to hold the color in your hand before you decide.

How are your prices calculated?

One system for all products. Bondings, tapes, clip-ins, wefts, wigs, and raw hair are all priced on the same principle, for private and trade customers alike. Every surcharge is itemized separately, and there are no hidden fees.

The base price is determined by length and weight. Everything else is added as a percentage:

Volume discount
The larger the order, the lower the price per gram. Based on 100 g:
• 125 g → around 2% cheaper
• 150 g → around 3% cheaper
• 175 g → around 4% cheaper
• 200 g → around 5% cheaper
• 225 g → 5 to 10% cheaper
• 250 g → 5 to 15% cheaper
• 300 g → 7 to 16% cheaper
• 350 g → 7 bis 17 % günstiger
• 400 g → 8 bis 17 % günstiger
• 450 g → 8 bis 18 % günstiger
• 500 g → 8 bis 19 % günstiger
For business customers the bulk sizes 500 g, 1 kg, 3 kg and 5 kg are also available – depending on the product type, up to 30% per gram is possible.
The configurator always shows you the exact price for your combination.

Additional quantity (fine adjustment beyond the base weight)
• +5 g → +10 €  |  +10 g → +20 €  |  +15 g → +30 €
For business customers: +5 g → +5 €, +10 g → +10 €, +15 g → +15 €

Strand thickness (the finer the strand, the more complex the production)
• 0.3 g → +6 % • 0.4 g → +5 % • 0.5 g → +4 % • 0.6 g → +3 % • 0.7 g → +2 % • 0.8 g → +1 % • 0.9 g → +1 % • from 1 g → +0 %

Method
Bondings: Flat-Tip +0 % · I-Tip +3 % · K-Tip +3 % · U-Tip +3 % · V-Tip +3 % · Nano Ring +6 % · Micro Ring +6 %
Tapes: Normal Tape +0 % · Long Tape +7 % · Double Side Tape +11 % · Mini Tapes +15 % · Invisible Tape +150 % · Invisible Long Tape +170 % · Invisible Mini Tapes +175 %
Wefts: Machine Weft +0 % · Flat Weft +7 % · Genius Weft +9 % · Butterfly Weft +14 % · Feather Weft +15 %
Clip-ins: Normal Clip-ins +0 % · Seamless Clip-ins +10 % · U-Clip-ins +10 % · Invisible Clip-ins +12 % · Seamless Halo (PU base) +12 % · Pull-Through Clip-ins +15 %
Wigs and hairpieces: Lace Frontal / Lace Front −5 % · Normal Ponytail +0 % · Lace Closure / Lace Closure +0 % · Topper / Crown Hairpiece +0 % · Small Ponytail +5 % · Wigs / Full Wig +5 %

Structure
• Glatt +0 %  • Leicht gewellt +4 %  • Normal gewellt +8 %  • Stark gewellt +12 %  • Dauerwelle +16 %  • Lockig +20 %

Fullness at the tips
• 50 % → +0 %  • 80 % → +19 %  • 95-100 % → +38 %

Color
• Schwarz +0 %  • Braun +2 %  • Blond +4 %
• Custom Color (custom blended to your sample) → +15 %

Additional options
• Clip-in width: 5 cm +0 % · 10 cm +2 % · 20 cm +4 % · 25 cm +5 %
• Halo / Flip-in band: +7 %
• Topper base size: 3×5 +0 % · 4×4 +1 % · 5×5 +6 % · 5×6 +10 %
• Closure size: 4×4 +0 % · 5×5 +5 % · 6×6 +12 %
• Frontal size: 2×6 −20 % · 13×4 +0 % · 13×6 +5 %
• Lace size: 2×6 +0 % · 7×7 +8 % · 13×4 +10 % · 13×6 +15 %
• Lace type: Regular lace +0 % · HD Mesh +4 % · HD Lace +8 %

Why we disclose this
Because you should see what you're paying for. Every surcharge has a reason in the production – finer strands, more handwork, more elaborate structure. The configurator calculates every choice for you live before you order.

Still have questions? Write to us anytime. Your EHD team ❤️

Can I pay by invoice or in installments?

Yes, with Klarna you can pay by invoice or in installments. You can also pay with PayPal, credit card, Apple Pay and bank transfer.

Hair salons can set up a business account with proof of trade registration.

Are your extensions made of real hair?

Ja, zu 100 % Echthaar – ohne synthetische Fasern.

This allows them to blend with your own hair, fall naturally and give you real volume instead of hanging flat.

For each batch, we use hair from only 1 to 3 carefully selected donors. This keeps structure, color and quality consistent across your entire order.

Where does your hair come from?

Our human hair comes from Vietnam. The region is known for strong hair structure, natural density and high quality.

The hair is carefully collected, gently processed and checked before shipping. This is how we make sure it falls naturally, lasts a long time and can be colored and styled easily.

Quality, transparency and a respectful approach to the raw material come first for us.

Which coloring technique do you use?

We work with Russian cold-dye technology. This gentle method uses low temperatures and preserves the natural hair structure.

The result: your hair stays healthy, soft and shiny, while the color is even and long-lasting.

Does your hair have a silicone or layer coating?

No. Many customers know the problem: coated hair that tangles or forms knots after washing. That can't happen with us.

What our hair doesn't have:
❌ silicone coating
❌ artificial layers or film coating
❌ acrylic or synthetic resin
❌ chewing gum effect after washing
❌ matting and tangles

What our hair has:
✅ intact cuticle layer (cuticle intact)
✅ collagen treatment as care
✅ no artificial film on the hair
✅ no sticking together, no tangles
✅ stays brushable long-term, even after many washes
✅ can be colored, even on bleached hair

That is exactly why our hair is high-quality and reliable – even after months.

What is collagen and why do you use it?

Collagen is a natural protein that is also found in human hair. We do not use it as a coating, but as a light conditioning treatment.

What collagen does:
• supports softness and elasticity
• gives a natural, soft feel to the hair
• doesn't make the hair stick together
• washes out evenly

What it is not:
❌ no silicone  ❌ no artificial film  ❌ no sealant that causes problems later

The hair structure remains unchanged. In short: Collagen cares for the hair – it doesn't cover it up.

How long do the extensions last?

Here you'll find zwei Zahlen: The Verbindung hält bis zum Hochsetzen etwa 8 bis 12 Wochen bei Bondings, 4 bis 6 Wochen bei Tapes und 6 bis 8 Wochen bei Tressen. Das The hair itself hält 1 bis 2 Jahre bei guter Pflege und übersteht mehrere Runden. Clip-ins setzt du selbst ein, bei gelegentlichem Tragen halten sie 1 bis 2 Jahre.

Alles im Detail in unserem Ratgeber How long do extensions last?

How do I care for my extensions properly?

Treat them like fine, delicate hair – then they'll stay beautiful for a long time.

• use mild, sulfate-free products
• avoid water that is too hot
• no harsh brushes, preferably a soft extension brush
• comb from the ends upward, never rip through from top to bottom

Our tip: After drying, work a small amount of coconut oil into the lengths and ends. It adds extra shine and softness and protects against dryness.

Can I dye or style the extensions?

Yes. It's human hair – you can style, straighten or curl it just like your own hair.

When it comes to coloring, we recommend professional help. Extensions have no scalp to replenish them, so they react differently from your own hair. A hairdresser will get the best result without putting the quality at risk.

Important: Lightening and bleaching can only be done to a limited extent. It's better to ask us beforehand – it's often cheaper and looks nicer to order the color you want right away.

Can I sleep or shower with extensions?

Yes. Our Tape Extensions, Bondings and Wefts are made for permanent wear.

While sleeping: tie your hair loosely into a ponytail or braid. This prevents tangling overnight.
While showering: use a mild shampoo and don't massage the bonding areas too vigorously.

This keeps the bonds and the hair looking beautiful for much longer.

Does the hair lose color when washed?

During the first one or two washes, a tiny bit of excess color may rinse out – because the hair is freshly dyed just for you.

This is completely natural and not a quality defect. The overall color stays stable and the hair keeps its tone.

👉 This does not apply to our undyed cut hair – it is left natural and fully retains its original color.

Why is the hair hard to comb when wet?

Because our real human hair behaves like real natural hair. The same applies to your own hair: wet hair shouldn't be combed.

When hair is wet, the cuticle is open and the hair fibers swell and lie closer together. This creates more friction – combing feels harder and can cause hair breakage.

As soon as the hair is towel-dried or dry, the cuticle layer closes again. The hair can then be combed easily and without resistance.

This is not a defect, but a typical characteristic of high-quality human hair.

At what temperature do you apply keratin bondings – and what's the reason if they don't hold?

For a professional result, the installation is what matters most. The key points:

• Temperature: approx. 190–200 °C is a good guideline.
• Clean hair: freshly washed, completely dry, free of oil, silicone and styling products.
• Suitable section size: the natural hair section should be about as thick as the bonding strand. Too little natural hair strains the root, too much makes it harder for the bonding to hold.
• Distance from the scalp: approx. 5–10 mm – for freedom of movement and a comfortable fit.
• Short heating time: only heat the keratin until it is soft and pliable. No longer.
• Roll cleanly: roll the melted keratin evenly around the strand until the bonding sits smooth, compact and secure.
• Clean partings: precise and even – this looks more natural and prevents tangling.
• Spacing between the bondings: enough room so the strands can move freely.
• Don't work on damaged hair: rebuild very brittle hair beforehand.
• After application: don't wash for the first 24–48 hours and avoid strong heat or moisture so the keratin can harden completely.

How long are your wefts?

Weft length depends on hair length, texture, and weight, and is therefore not fixed. As a guideline, per 100 g:

• Machine Weft, Genius Weft, Flat Weft: ca. 60–120 cm
• Butterfly Weft: ca. 60–100 cm
• Feather Weft: ca. 80–120 cm

👉 These figures are intended as a guide. Deviations due to production are possible.

Do you have a specific request for the weft length? Just write to us – the quickest way is via WhatsApp.

What should I pay attention to when caring for wefts?

To keep the wefts from tangling or getting frizzy, please avoid:

• soaking in water for a long time
• very hot water
• strong chemicals

Otherwise, the same care applies as for all our extensions: wash gently, comb softly, brush through when dry.

Why do your wefts have a minimum length?

Feather wefts and other weft types are not designed to be produced very short.

If wefts are too short, all the weight concentrates in one spot – which feels heavy on the head. The weft also becomes very thick and no longer looks natural when worn.

The minimum length is therefore not a technical limit, but a quality decision.

Why is your Genius Weft 4 mm thick and not 2 mm?

Our Genius Weft is approx. 4 mm thick as standard. Technically, 2 mm would also be possible – we deliberately decided against it.

The reason: When hair is sewn in, an additional 1.5 to 2 cm of excess hair is often trimmed off. To keep the hair securely fixed afterwards, the seam has to be made sturdy enough. If the adhesive and sealing layer is too thin, hair comes loose more easily or falls out while being worn.

Our Genius Weft consists of a sewn seam base that is additionally sealed with a layer of adhesive. This results in a durable construction for professional use.

Thinner doesn't automatically mean better. For us, durability, safety and clean workmanship come first.

Why do we prefer to recommend Genius Weft in a straight texture?

Genius Weft has a very fine, thin weft finish.

For a permanent wavy or curly structure, additional heat processing is required. This puts extra strain on exactly this fine weft, which can affect durability and stability.

That's why we recommend Genius Weft for the best quality, preferably in a straight texture. If you want waves, Machine Weft or Flat Weft are the more stable choice – we're happy to advise you.

How long are your 100 g Long Tape Extensions in total?

At 100 g, our Long Tapes have a total length of approx. 1.3 to 1.6 meters.

Why does it vary slightly? The exact length depends on the hair length you choose and on the texture.

The advantage of Long Tapes: Thanks to their extra-long tape construction, they can be worked in flexibly and distributed particularly evenly through your own hair.

Why do very light blonde shades sometimes look warmer or duller after curling?

Very light blonde, white or heavily lightened strands react more sensitively to chemical and thermal treatments than darker shades.

If the hair is permanently waved or curled, the color can lose some of its brilliance and look duller, warmer or slightly more yellow than in a straight structure.

Is this a defect? No. It is a processing-related characteristic of very light human hair and not a quality flaw.

Our advice: If an exact cool blonde shade matters to you, it's better to choose a straight texture – or talk to us beforehand. We'll tell you honestly what's realistic for your desired combination. ❤️

How long does shipping take?

Each of our human hair products is custom-made to your wishes. That's why we need some time for production and quality control.

Delivery takes 10–14 business days from receipt of payment. In-stock items from the "Ready to ship" category are dispatched within 1–3 business days.

👉 Our delivery time calculator will work out when your package is expected to arrive.

Should delays occur in exceptional cases, we'll inform you right away – on our own initiative, without you having to ask.

Let's be honest: Isn't it worth waiting a few extra days for hair that is custom-made for you and lasts 1 to 2 years with good care, and often longer? Patience pays off. ❤️

Do you also deliver abroad?

Yes. Shipping to Austria, Switzerland, France, Belgium, the Netherlands, Luxembourg, Denmark, Poland and the Czech Republic costs €25, and to the rest of the EU €50. Shipping within Germany is free.

Can I return or exchange my order?

It depends on what you ordered.

Custom-made human hair (color, weight, length, texture, quality, attachment method) is made to order as a one-off piece. Under § 312g para. 2 no. 1 of the German Civil Code (BGB), there is no right of withdrawal for such items. Cancellation or return after the order has been placed is excluded because we cannot resell the goods.

Standard items that we have in stock and ship unchanged can be withdrawn from within 14 days as usual: care products such as the 2-phase treatment, color ring and color samples, accessories, and in-stock items available for immediate delivery. The easiest way to declare your withdrawal is through our withdrawal form. For goods delivered sealed, the right of withdrawal expires once the seal has been removed (§ 312g para. 2 no. 3 BGB).

And still: We care about you being satisfied. It does us no good if we never hear from you again. If you're ever not happy, get in touch – we'll find a solution. ❤️

You can find the full terms on custom orders, hygiene, and warranty in our Terms and Conditions.

Why do you say "God willing" for delivery dates“?

Why do you sometimes say: "Your package will arrive on 12.03., God willing"?
Because we want to give you a specific, realistic date – while staying honest at the same time.

Does that mean you're unsure?
No. We meet our delivery times in around 97% of cases. We plan reliably and only share dates that are realistic.

Why the addition, then?
Because we depend on production, shipping companies, customs and external circumstances. We do our best – but we're not all-powerful.

Have there been unforeseeable situations before?
Yes. Last year, our production facility was hit by a flood. Production came to a standstill – no one could have prevented that.

What does this mean for you?
That we stay transparent. We don't promise anything we can't stand behind, and we still stand by our delivery times.

„"God willing" means for us: We do everything in our power. ❤️

Do you also offer personal consultation?

Yes, anytime and without hassle.

Write to us via WhatsApp, Telegram or email – we'll give you personal, honest advice until the solution truly suits you.

Even if the honest answer is: we wouldn't recommend this combination to you. ❤️

How long has EchtHaar Direkt been around?

EchtHaar Direkt has officially existed since September 1, 2025 and has been available through our online shop ever since.

Since April 2025, we've been working behind the scenes on setup, quality assurance and workflows. To this day, we continue to optimize our processes constantly.

Our goal: to redefine the shopping experience for extensions – transparent, personalized and easy to follow.

We learn the most from our customers. Your feedback is the reason we get a little better every month.

What is the philosophy of EchtHaar Direkt?

We want to redefine how people buy extensions.

You configure it yourself. Length, weight, texture, method and color – our configurators calculate every choice for you live before you order.

You see what you get. With our Color Duo, Color Trio and Ombré configurators, you can create individual looks: highlights, piano, ombré and balayage – exactly the way you imagine them.

Real photos instead of promotional images. We show our hair colors with real photos, including actual customer orders under different lighting conditions:
👉 echthaardirekt.de/haarfarben

We are continually expanding the color selection with new shades and combinations.

And if you're feeling unsure, we're here to help personally – just message us on WhatsApp or Telegram. ❤️

What is behind your customer support?

Many customers are surprised by how well structured our support is right from the start. There's a reason for that.

Our managing director brings many years of experience from sales-oriented and customer-focused projects and still trains employees today in customer communication and service quality.

From this practice, our own communication and service guidelines have emerged, which now form the foundation of our daily work. Our team doesn't work on gut feeling, but according to clearly defined guidelines – for prospective customers as well as for new and existing customers.

New team members receive hands-on training, sit in on real customer inquiries and learn from concrete examples how to respond in a solution-oriented, transparent and respectful way. We also review the quality of our communication regularly.

That way, we stay personal, transparent and reliable even as demand grows. ❤️